Vapour shack is an online store selling electronic cigarettes, e cigarette juice and e cigarette accessories. They have two walk in retail shops where they also sell their products however have recently sold one store to further expand and build their smallthorne shop located at the bottom of smallthorne bank.
Vapour shack already had a website however it was dated and they were looking for a new look to reinforce their brand. Generally 3 years is the general expiration of a site. Due to the nature of the business being an online shop we used wordpress to create a woo-commerce website.
Their old e cigarette website design was rather cluttered which had a large impact on the user experience and payment process. With so many products the lack of relevant drop down options, filtering capabilities and search function made it very difficult for customer to search the online e cigarette store for a desired product. When our in house graphic design team set to work producing a stunning and aesthetic design they made simplification a priority with the aim of improving user experience.
The main page features a clear menu with relevant drop downs and advertises six featured products.
Our in house wordpress developer implemented the website design and plugins to create a simple, searchable site. This included adding a variety of relevant e cigarette categories and adding the required tags to each product so that users could get the best out of the search function. Specific plugins were used for example a suggested products pop up for products that required additional purchases to complete the kit, and the ability to directly print the invoice so that they weren’t spending endless time typing and printing addresses for each purchase.
The e cigarette website is mobile optimised and is responsive to any screen in which it is viewed on. On a smaller screen the layout of the pages alters to a more appealing layout for the screen its on.
Vapour Shack couldn’t be happier with the end product. It’s clean and polished appearance uses a black colour scheme with touches of pastel to brighten the website up. A slider has been implemented to showcase important and relevant products. Check it out here > http://vapour-shack.com
If you have a current website but it’s outdated and slow, or maybe you are a new business looking to make an online presence don’t hesitate to get in touch. We can arrange a meeting and discuss a full specification to get your business up to date and online.
Please enter your contact details and a short message below and I will try to answer your query as soon as possible.